# Cometly review for Meta and Google · Postback Report

> Source: https://postbackreport.cc/reviews/cometly

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Cometly fits when Stripe or the CRM should send paying customers and closed-won deals back to the ad platforms.

[Which entry plan fits your traffic](/best/entry-plan-picker-which-tracker-plan-your-traffic-actually-fits), based on clicks, events, campaigns, and ad accounts.

[How Ads Manager purchases compare with approved, held, and rejected sales](/best/purchase-gap-calculator-ads-manager-purchases-against-network-approved-sales).

[Build the network postback](/best/postback-url-builder-the-network-postback-for-your-tracker-with-click-id-and-pay) using the click id and payout macros documented for the tracker.

[Which starting plan sends sales to Meta and Google](/best/server-side-signal-checker-which-entry-plan-sends-the-sale-to-meta-and-google), with the trial length and the card rule.

[What a month past the allowance costs](/best/overage-calculator-what-a-month-past-the-event-or-visitor-allowance-costs-on-eac), and whether campaigns or events run out first.

[How the Facebook pixel and the Conversions API each report a conversion](/compare/facebook-pixel-vs-conversion-api).

[Facebook Conversions API through Google Tag Manager or a tracker](/compare/facebook-conversion-api-google-tag-manager), including when the network approves the sale after the page loads.

[Google Ads offline conversions](/compare/google-ads-offline-conversions-gclid), for sending the network sale back with the gclid.

* [Cometly vs ClickMagick](/compare/cometly-vs-clickmagick)

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Postback Report ranks affiliate tracking software for media buyers running Meta and Google direct response, judged on postbacks, cost, and the Conversions API.

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