# Postback Report · Which tracker booked the sale. > Source: https://postbackreport.cc/ Affiliate tracking ## Which trackerbooked the sale. The ad account and the affiliate network rarely report the same sale, and the tracker is the report that has to line them up. [See the ranking](/best) [How we research](/methodology) 4 Trackers ranked 1 Job per tool ### The shortlist 1. ### 1. ElasticFunnels Best for the page and the postback on one record. ElasticFunnels is the pick if the landing page, the checkout and the network postback have to live on one record. [Read the ElasticFunnels review](/reviews/elasticfunnels). 2. ### 2. RedTrack Best for included CAPI. RedTrack is the one to choose if you want the Meta and Google conversion API, and ad spend sync, on the first affiliate plan. [Read the RedTrack review](/reviews/redtrack). 3. ### 3. ClickMagick Best for a visitor-capped account. ClickMagick is the pick if the account is still small and you want CAPI inside a visitor allowance. [Read the ClickMagick review](/reviews/clickmagick). 4. ### 4. Voluum Best for a million events. Voluum is the pick if you already need a million events and traffic distribution, and you can work inside 20 active campaigns. [Read the Voluum review](/reviews/voluum). The problem ### Where the two reports disagree You buy Meta or Google clicks into an offer. The ad account and the network disagree on the sale, and the tracker is what records the click, takes the postback, and can send that sale back so the next dollar follows the ad that paid. The meter The meter is the part that changes the bill. It is not the same unit on every tracker. [ElasticFunnels](/reviews/elasticfunnels). Starter counts page views on hosted pages. Bot and datacenter traffic is left off the invoice. Extra page views bill per thousand. [RedTrack](/reviews/redtrack). Counts an event as a click or a conversion, and bills past the monthly allowance. [ClickMagick](/reviews/clickmagick). Counts tracked visitors. The entry plan is one ad account per platform. [Voluum](/reviews/voluum). The entry plan includes up to a million events and 20 active campaigns. Cost sync stays free only up to a small ad-spend allowance, then becomes its own subscription. Pick by the cap you will hit first. A solo buyer on one Meta account and one Google account can start on the visitor cap. A buyer who already rotates many campaigns will feel a campaign ceiling before they feel the event ceiling. A server-side signal on the plan you pay for matters more than a longer feature list that starts two tiers up. ### Start with a review [All reviews](/reviews) [ ](/reviews/elasticfunnels) the page and the postback on one record #### [ElasticFunnels ](/reviews/elasticfunnels) ElasticFunnels is the pick if the landing page, the checkout and the network postback have to live on one record. [ ](/reviews/redtrack) included CAPI #### [RedTrack ](/reviews/redtrack) RedTrack is the one to choose if you want the Meta and Google conversion API, and ad spend sync, on the first affiliate plan. [ ](/reviews/clickmagick) a visitor-capped account #### [ClickMagick ](/reviews/clickmagick) ClickMagick is the pick if the account is still small and you want CAPI inside a visitor allowance. [ ](/reviews/voluum) a million events #### [Voluum ](/reviews/voluum) Voluum is the pick if you already need a million events and traffic distribution, and you can work inside 20 active campaigns. ### Latest articles [ ](/best/entry-plan-picker-which-tracker-plan-your-traffic-actually-fits) #### [Affiliate tracker pricing calculator ](/best/entry-plan-picker-which-tracker-plan-your-traffic-actually-fits) Enter monthly clicks, events per click, live campaigns and ad accounts. See which entry plan from each vendor still fits your volume. 17 Oct 2026 [ ](/compare/facebook-pixel-vs-conversion-api) #### [Facebook pixel vs Conversions API ](/compare/facebook-pixel-vs-conversion-api) Ads Manager can count a sale the network never paid, or miss it when the pixel never fires. What each path sends, and the event id that counts them as one sale. 17 Oct 2026 [ ](/reviews) #### [Affiliate tracker reviews ](/reviews) Reviews of affiliate trackers for people buying Meta and Google traffic, each with the entry plan's meter and conversion API. 16 Oct 2026 [ ](/best) #### [Best affiliate trackers for Meta and Google ](/best) Which affiliate tracker to use when you buy Meta and Google traffic and the network's sale has to match the ad account. 16 Oct 2026 [ ](/authors) #### [Writers and the editorial desk ](/authors) The bylines on Postback Report: who writes the tracker reviews, and which pages the editorial desk signs. 16 Oct 2026 Why you can trust this ### Vendor pages, then the people who stayed [Nadia Lindqvist](/authors/nadia-lindqvist) writes the money pages. We read what long-term users report in public threads and review sites, check vendor documentation and pricing pages, and verify prices with each vendor before we write a verdict. A price on this site comes from the vendor's pricing page, with the date stored on the row. A rank is an order, one job per tool, with the limit named beside the reason to pick it. The standard is on [how we research](/methodology). Who signs the pages is on [about](/about) and the [masthead](/authors). How the links pay is on [how we make money](/how-we-make-money). Where to go next ### Ranking, reviews and pairs * [The ranking of affiliate trackers](/best) for people buying Meta and Google traffic. * [Every review](/reviews), one page per tracker, with the plan limits in the card. * [Head-to-heads](/compare) for the pairs buyers actually type. * [Alternatives](/alternatives) when one tracker is the one you are leaving. --- [ Postback Report ](/) Postback Report ranks affiliate tracking software for media buyers running Meta and Google direct response, judged on postbacks, cost and conversion API. [Contact](/contact) Postback Report We may earn a commission when you buy through links on this page. It never affects our rankings. © 2026 Postback Report. Independent and reader-supported.